Globalisation

Globalisation 

The process of international integration arising from the interchange and exchange of products, ideas, politics and popular culture. Globalisation is also seen as a way that international boundaries that once existed are broken down by the advent of new technologies.

Social media has contributed to this, with the way in which users of a network ca connect in an instant

+/-

Is globalisation and social media largely positive or negative? Make a quick list of some the some of  the relative advantages and disadvantages

Advantages	Disadvantages
People are able to connect to anyone from anywhere in the world at fast speeds	Complete strangers can get in contact with you
Gives you the ability to find educational content from anywhere	Gives you the ability to search for inappropriate content shared/created instantly - major concern for younger target audience
Can give life opportunities (e.g. you put up a piece of art work, and someone likes it and offers you a job)	Internet content is not regulated
Get to showcase your talents	Gives others the knowledge of names, ages and locations of people - Data protection - GDPR (general data protection regulation) breaches as hackers have become more advanced
Madia products are easily accessible	Once you have sent something out on social media, anyone in the world might be able to save it, even if you want to delete it - Permanent Digital Footprint
Easier to stay in contact with friends and family - black box devices, smart phones allow you to access anything because phones are portable	Bullying - Negative media being shared/created (prosumer)
Escapism/Entertainment	Censorship is different in other countries

John Simpson

In his auto biography, A Man World, My Masters, BBC war correspondent John Simpson describes how, before the advent of digital technology, newsreel would have to be taken out of war-torn countries by going to the airport with the and taken back to the UK

Citizen Journalist 

The way in which audiences utilise the function of social media to instantly communicate ideas to others.

Citizen Journalists can now publish thoughts, comments, photographs and videos instantaneously, sharing them globally. This has revolutionised how we see the world around us, and how news is reported. It’s no longer solely in the hands of news/media conglomerates.

Twitter - Microblogging social media app

The Global Village 

The way in which the web connect people from all over the world

The term was coined by Marshall McLuhan in 1964. Basing his theories on the the rise of television, he suggested new technologies could lead to a library network where people could access all manner of information.

This was realised with the advent of the interned and Web 2.0. Geographical boundaries have been eroded as a result

Key Term

Web Utopians, such as David Gauntlett, celebrate the potential for collaboration and connectivity with new technologies. They believe online and social media technologies will benefit the world, allowing societies to come together

Sharing of Technology and Innovation

Electronic agora - a term coined by Rheingold in 1991 - is used to describe online meeting spaces, such as forums and chatrooms, where people can discuss topics, ideas and ways to achieve collaborations of projects

eSport

eSports - Virtual sports that are run on an electronic system, including MMORPGs. eSports communities have developed to such an extent that users come together in stadium venue to compete

Open Source - material that can be used or altered by companies as they wish

Why we use small business platforms:

• Network with other business owners
• Establish yourself as an expert in your niche
• Host events or seminars online
• Examples: BusinessChat & Campfire

Second Life

Second life is a video game that allows people to create an avatar for themselves and have a second life in an online virtual world, or metaverse (a virtual-reality and/or augmented reality world in which users can interact with a computer-generated environment and other users. It’s built taking inspiration from the real world)

“There is no manufactured conflict, no set objective,” says spokesperson Catherine Smith. “It’s an entirely open-ended experience”

SoundCloud

• You can upload as many sounds as you want and people can listen, repost and save them
• Twitter was thinking of buying SoundCloud - didn’t go through
• Home to multi-platinum recording artists, random kids recording beats and everyone in between 
• Every minute, 12 hours of new music is uploaded to the service
• Up to two hours of uploaded content is free, four hours is $55/year, and unlimited space for $135/year
• Now nearing 300 million users, up from 200 million last July

Kickstarter

Crowdfunding is a major way in which contemporary projects in all business sectors have been set up in the last ten years

Launched in 2009, Kickstarter now has an average of 25,000 projects per year. Music, video gaming, film production and television have all benefited 

Bragi - Wireless headphones raised $3.4 million from crowdfunding

Dwarven Forge - Modular gaming terrain raised $8.2 million in four campaigns

Elevation Lab - Docks and other accessories for Apple products raised $1.6 million in two campaigns

Exploding Kittens - Quirky card game raised $8.8 million

Kickstarter can also be used for films

YouTube tutorials - A way in which individuals are sharing ideas via social media channels. This is a good example of globalisation, where users across users (prosumers). Often, these are very niche - See primitive tech, for example